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Brand printer l’Empreinte is proud to announce the appointment of Tarik Kadiri as its new Senior Vice President of Sales - United States.
Mr. Kadiri’s appointment marks a decisive turning point for l’Empreinte, as it looks to expand its packaging offer to the American market. With his extensive expertise in printing, sales, the local market and the U.S. market, this position was tailor-made for Mr. Kadiri. Having started out as a client of l’Empreinte, he was able to witness the exceptional quality of the company’s services, before becoming its strategic advisor for the American market. His main objective is to establish l’Empreinte as the benchmark for consumer goods, food, pharmaceutical, cosmetics and manufacturing packaging in the U.S. He intends to achieve this through innovation, strategic partnerships and a client-focused approach.
“L’Empreinte has been a flagship printer in Quebec for a long time”, explains Tarik Kadiri. Its human approach and values appealed to me personally. Printing has always existed and always will, but its future lies in packaging. What excites me the most is the chance to help our clients bring their visions to life through our innovative, client-centric approach.”
Founded in 1986, l’Empreinte ranks among the largest privately-owned printers in Quebec. Recognized over the years for the excellence of its services, the quality of its work, its expertise and its environmental commitment, it has rapidly earned a reputation as one of the best printers in the industry.
A businessman and entrepreneur for 15 years, Mr. Kadiri has been working in the commercial printing industry for 25 years. He has worked with several major Canadian printers, including TC Transcontinental Printing, and is the owner of the Côtedes- Neiges printing company. Having traveled the U.S. for the past 10 years, he has a keen understanding of the American market and the nuances and distinctive characteristics of each state. A family man, he is delighted to put his experience to work for a team that reflects his values.